UTM link builder
Add UTM tracking parameters to your link, with presets for common launch channels.
Add UTM parameters to your link so your analytics show where each visit came from.
Enter your website URL and the utm_source, utm_medium and utm_campaign values, plus optional utm_term and utm_content. Presets fill the source and medium for a directory listing, an X post, a LinkedIn post, a newsletter and Show HN.
- Existing query parameters and the #hash are kept; existing utm_ values are replaced.
- Values are URL-encoded, with an option to lowercase them and replace spaces with hyphens.
- Warns when utm_source or utm_medium is missing, or when values contain spaces or uppercase letters.
Runs in your browser. Existing query parameters and the #hash are kept; existing utm_ values are replaced.